Destination BC: Dream of Later

In the wake of COVID-19, Destination British Columbia (DBC) had to support the government mandates, and encourage people to stay home. This heartfelt spot taps into the sentiment that if we all work together now - we can come together sooner, later. 

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AGENCY: 123w

ROLE: I was the lead account person and producer (simple b-roll edits, VO & music) on this project. I worked with DBC on their continued COVID-response campaigns for over two and a half years.